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When everyone thinks normal, we think different.
When everyone said, digital media means internet and mobile, we thought TV.
When everyone said, TV is mass media, we thought niche and targeted.
When everyone said, TV is for big brands, we thought why should big boys have all the fun?
When everyone said, TV is expensive, we thought TV can be cheap.
When everyone said, great TV ads are expensive to make, we thought otherwise.

We are a unique mix of media & technology – we bring the latest in technology to traditional broadcast media to create a new TV media advertising platform 

At the heart of a successful advertising campaign lies no ancient secret but a simple truth, a truth that is all about winning over the consumer’s heart and occupying a special place in his mind. 

We have earned the reputation of a full service, integrated and trustworthy creative communication house with an integrated model on branding, designing and media services; We deliver ideas from the future- IDEAS that sell your products and build their brand value over a period of time.

 

Filmtel provides you 360 degree communication solutions, be it Branding, Strategy, Communication, Design or Media planning & buying,  it’s all taken care of. We are specializes in innovative, creative and effective campaigns and help clients in achieving their marketing objective, resulting in a bond that has only grown stronger with time. As an agency we have communication experience and advertising expertise across all categories, all from B2B to B2C. we believe advertising is not art, but a science of selling. Successful implementation of this belief has made us a trustworthy agency. We understand the needs of our clients as well as that of their customers; the team of FTI creates campaigns that allow our clients to effectively communicate with their customers.

                             

We have a no-nonsense approach towards work. Getting straight down to business we offer creative, cost effective, time-bound services. Our integrated approach towards branding, design and media ensures uniformity through all communications.

At FTI we transform products into brands, and cannot afford to remain stagnant or stick to just tried and tested methods. Although a craetive agency will want to find an intimate connect with the consumers, who are very demanding thease days. With an endless supply of information regarding brands at their disposal, consumers just have too many options to choose from.

 

Being a creative team has to continuously evolve and constantly innovates to meet the ever-changing tastes of customers around the world. We are always on its toes and believe that gone are the days when ads were merely used to create awareness in the minds of customers about a particular product or service. Today an ad agency laboriously works to create powerful ads that intimately communicate with people, producing a positive image of the brand in their eyes. being a compelete house , we provide 360 degree communication solutions right from the conceptualization to telecast that help our clients achieve their multiple advertising and marketing goals.  

Media planning and buying

This requires expertise and insight. An established media agency knows how to use a particular media to get optimum exposure and maximum reach. That’s why, while media planning and buying, the media agency must work towards the larger communication objective.

We are the one helps the client make the right media buying decisions. As a dependable media ad agency our media buying experience ensures that the client is offered a potent and cost effective media plan. The team at our media planning agency goes out of its way in ensuring that the client is offered premium media buying services.

 

Our expertise in media planning and buying is unmatched. Over the years the media management team at our media & ad agency has been a part of many a successful media campaign providing our clients with the best media buying services. Apart from being a leading media agency in Mumbai we are a trusted media agency for our clients. 

Branding

Branding is much more than a logo; it’s the true essence of your business.
It’s what your company is, what it does, how it communicates to potential customers and how you want them to perceive your company.

 

Framework & the foundation

You may have the product and the passion. But what really matters is a framework that illustrates the overall identity. A brand needs to be the whole package; a combination of appearance, substance, core skills & values of the company. That’s why we call branding the bigger picture.


Brand Analysis

Involves analyzing the existing product offerings through the eyes of the organization, the customer and the competition

 

Brand Identity

Creating a corporate & product proposition manual to unify all the brand building efforts, reviewed and revised on a sustained basis

 

Brand Planning

Development and implementation of innovative brand communication programs that express the brand’s identity through TV Media.

 

Brand Communication

Development and implementation of innovative brand communication programs that express the brand’s identity through conventional and online medias.

 

Brand building 

Strategies have also fundamentally evolved with time. Today, it is more about building an intimate relationship with customers then merely advertising. A brand must make a promise that strikes an emotional chord with customers. This in turn results in long term profits and loyalty. Brand building is now a dynamic process of developing a bond with customers that stands on the pillars of trust and truth. An able brand management system ensures that the customers hold the brand in high regards. Brand management is all about managing the overall attributes of a brand which includes everything from the packaging to perception. As a branding agency we offer an effective corporate branding strategy that adds significant value by helping the entire corporation and the management team to implement the long-term vision and create unique positions in the market place. Hence a corporate branding strategy can enable the corporation to further leverage on its strengths leading to branding excellence throughout the corporation. 

Brand identity comprises of everything from the name of a brand to its visual appearance. Brand identity is about how the brand owner reflects brand attributes into the design. This is where we come into play, as a leading branding agency, we create, maintain and enhance a brand identity which helps a business achieve its goals and understand the customers better.

 

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